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The Transformer
Principles of Making Isotype Charts
Marie Neurath, Robin Kinross
This edition is out-of-print
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8.3 × 10.75 in (21.1 × 27.3 cm)
Paperback
80 pages
Publication date: 6/1/2009
Rights: North and South America only
ISBN: 9780907259404
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| Isotype (International System of Typographic Picture Education) is a system of pictograms designed to commu-nicate complex information in a nonverbal way. Developed in 1936 by a team of sociologists lead by Otto and Marie Neurath, this process of "transforming" data into visual form has strongly influenced the fields of graphic design. The Transformer: Principles of Making Isotype Charts< is the first English-language primer on Isotype--the foundation of the modern-day pictographic signals found in airports, train stations, highway signs, and computer interfaces. Featuring illustrated examples and essays, including a previously unpublished essay by Marie Neurath, The Transformer is a long-overdue appreciation of an important moment in the history of visual communication. |
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