We live in the golden age of the photography book. Since the early 1990s, the number of photography book publishers has continued to grow while technological developments have placed more tools for bookmaking directly in the hands of photographers. For the students and working artists who have chosen photography as their primary means of expression, having their own photography book is seen as a passport to the international photography scene. Yet, few have more than a tentative grasp of the component parts of a book, an understanding of what they want to express, or the know-how needed to get a book published. Publish Your Photography Book is the first book to demystify the process of producing and publishing a book of photographs. Industry insiders Darius D. Himes and Mary Virginia Swanson survey the current landscape of photography book publishing and point out the many avenues to pursue and pitfalls to avoid. This expert guide is organized in six sections covering the rich history of the photo book; an overview of the publishing industry; an intimate look at the process of making a book; a close review of how to market a photo book; a section on case studies, built around discussions and interviews with published photographers; and a final section presenting a wealth of resources and information to aid in the understanding of the publishing world. Publish Your Photography Book also includes a number of additional interviews and contributions from industry professionals, including artists, publishers, designers, packagers, editors, and other industry experts who openly share their publishing experiences.
Darius Himes was a founding editor of photo-eye Booklist and is a cofounder of Radius Books, a nonprofit company publishing books on the visual arts. Himes is also a lecturer, consultant, and writer who has contributed to numerous publications.
Mary Virginia Swanson is a consultant in the area of licensing and marketing fine-art photography. Swanson frequently lectures and conducts workshops and educational programs for photographers and students. A respected judge of competitions and awards as well as portfolio reviewer, she is widely recognized for her blog Marketing Photos, a valued resource for photographers.
La Lettre De La Photographie:
"Smart and accessible, informative and attractive, insightful and inspiring, Publish Your Photography Book is required reading for anyone who wants to get into the game today."
"If you're serious about getting your work into print and into the hands of a wider audience, this will be the best $30 you can spend."
"For a photographer who is interested in publishing a photobook, either self published or with a publisher, this is a must read. Likewise, I think even an experienced author will find some new nuggets of informational gold in these pages, as even one small idea can be a wellspring of inspiration."
Wall Street Journal:
"Both Mr. Himes and Ms. Swanson are widely known and respected in photographic circles... the authors have worked hard to explain all that must happen beforehand for a photography book to happen."
"An invaluable resource."
"There are a few people out there that are especially talented and go unnoticed, and theyll probably remain under the radar until you show them how to take care of business with this lovely book."
"Darius D. Himes and Mary Virginia Swanson do a great service to the lost and the semi-found in Publish Your Photography Book... illuminating."
"Publish Your Photography Book is as beautiful as it is informative. Kudos to designers David Chickey and Masumi Shibata for producing a book about publishing that feels good to hold in your hands and turn the pages. It's as easy to start at the back of the book with the useful Resources, Appendices, and Worksheets, as it is to begin at the beginning. This is a good book."
Fine Books & Collections:
"A photobook at its best is an ingenious way of bringing depth, imagination, and portability into the realm of visual art."
The Midwest Book Review:
"Photographers seeking to publish a photobook need this specific guide, packed with examples an insights. "
"As a plethora of bookmaking tools and services are available, photographers have more opportunities than ever to publish photo books. Authors Himes and Swanson seek to demystify to process- from the nuts and bolts to marketing- in this book about books that encourages you to think like a publisher."
"There are plenty of professional hats you can wear in any arts-related field, but photography may trump them all when it comes to diversity of skills... Enter Mary Virgina Swanson... Whether shes connecting a stock photo house to the right photographer or a photographer to the right curator, or promoting Publish Your Photography Book, Swanson interacts with virtually everyone."
"Not only a useful tool, this book is a good read for anyone interested in art, photography or publishing."
"Well-designed (of course) and expertly written and provides a very good overview of an evolving subject... this book will provide you with a lot of insight and value."
"Appropriate and timely... [The authors] combination of production expertise and promotional awareness is the perfect mix."
Publish Your Photography Book: (rating 5 out of 5):
Mary Virginia Swanson and Darius Himes have both been an important part of the creation of my most recently published book on oceanscapes. Their eye for detail and their knowledge in the field is the best.